DATABASE PROCESSING FOR BIS QUIZ

Most operational databases can be used for many BI applications.

True

False

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Which of the following are not done by Business Intelligence (BI) systems?

Process and record transactions only

Analyze past and current activities only

Neither of the above is correct.

Both of the above are correct.

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Business Intelligence (BI) reporting systems cannot do which of the following operations?

Modify data

Group data

Filter data

Both filter and group data

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The "F" in RFM analysis stands for ________ .

fantasy

fast food

frequently

freshness

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BI reporting systems summarize the current status of business activities in order to predict future activities.

False

True

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Data warehouse data are usually normalized.

True

False

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RFM analysis uses customer's purchasing patterns to ________ .

record transactions

predict future sales using regression techniques

perform OLAP

analyze and rank customers

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Which of the following is not a reason that operational data are difficult to read?

Dirty data

Missing values

Non-duplicated data

Non-integrated data

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Business Intelligence (BI) reporting systems are used to make sophisticated mathematical and statistical calculations in order to prepare reports based on the data.

False

True

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A report generated by a reporting system is delivered to the appropriate users via a user-accessed Web site. This system uses which of the following report modes?

Pull

OLAP

Push

RFM

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