EXAMIANS
RFM analysis uses customer's purchasing patterns to ________ .
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RFM analysis is a BI reporting system.
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Formatting the report is part of authoring a report.
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We have Market Basket data for 1,000 rental transactions at a Video Store. There are four videos for rent -- Video A, Video B, Video C and Video D. The probability that Video D will be rented given that Video C has been rented is known as ________ .
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Report types include static, dynamic, query and OLAP.
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Most operational databases can be used for many BI applications.
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Business Intelligence (BI) reporting systems cannot do which of the following operations?
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Business Intelligence (BI) reporting systems are used to make sophisticated mathematical and statistical calculations in order to prepare reports based on the data.
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In unsupervised data mining, explanations are created after patterns are found.
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A data mart is a collection of data that, while smaller than a data warehouse, still addresses the entire business.
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