Synchronous Motors
The standard full-load power factor ratings for synchronous motors are

unity or zero
unity or 0.8 lagging
unity or 0.8 leading
zero or 0.8 leading

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Synchronous Motors
As the load is applied to a synchronous motor, the motor takes more armature current because

The increased load has to take more current
The rotor strengthens the rotating field causing more motor current
The rotor by shifting its phase backward causes motor to take more current
The back e.m.f. decreases causing an increase in motor current

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